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Around the World with the New Birchbox

In honor of our global rebrand—as well as the debut of Birchbox FR and Birchbox ES, our four international teams put together a little video. From New York to Paris, London to Barcelona, it’s clear that we all have a lot in common. Just check out all the cross-Continental silliness! While we made this to show our staffers, we thought it was too cute not to share with our amazing community. Take a peek at the video above!

Curious why Birchbox is looking a little different these days? Here’s everything you need to know about our new look.

Team Intros: Meet Matt and Dave!

Besides being crazy cool computer geniuses, Matt and Dave have one very important thing in common: those aren’t actually their names—at least in the Birchbox office. It’s become customary to refer to Matt and Dave strictly by their last names or as “lewis” and “mattk” to their fellow Tech team members.  

Kimmel is the kind of person who we think should wear a wizard’s hat just so everyone knows what he’s capable of. Lewis wows us with his code review skills and voracious reading habits and, we’re told, he has the softest hair in the whole office. We can’t believe it’s taken us this long to introduce you to these two, but here they are at last!

Well hello, MattK.

Name/Title: Matt Kimmel, Senior Software Engineer

Hometown: Amherst, MA

Unofficial role: Programming Polyglot

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Birchbox Staffers’ New Year’s Resolutions

No matter how many times we break our New Year’s Resolutions, we can’t help but hope for the best as a new January approaches. 2012 was a big year, but as you’ll see in this video, Birchbox staffers have even bigger plans for 2013.

We’ll be kicking things off on the right foot with a whole slew of articles and videos designed to make 2013 your best year yet. Look out for those early next month, but in the mean time, tell us what you’re resolving to do this year! Just leave us a note in this video’s YouTube comments.

Help us achieve one of our New Year’s Resolutions by subscribing to our YouTube channel! There you’ll find exclusive videos, how-to tutorials, and tips for getting the most out of your beauty products. 

Team Intros: Meet Bene!

Meet the newest spitfire addition to Team Content: Benedicta Cipolla. As our new Director of Editorial Operations, Bene is whipping our to-do lists into shape with her favorite organizational tool, Asana, and her hilarious tongue-in-cheek wit. She comes to us from the online style magazine Lifestyle Mirror and, before that, Howcast Media. Prior to moving to NYC, Bene spent years living in Rome, Italy, where she reported on Vatican news and wrote restaurant guides (how cool is that?). Read on to find out more about this multitalented pro.


Name/Title: Bene Cipolla/Director of Editorial Operations

Hometown: Fairfield, CT (though I’ve been in New York longer than any place else—11 years!)

Unofficial Role: Organizatron—never met a checklist I didn’t like.

Fun fact: My paternal grandfather had a barbershop in Providence. I like to think he’s watching over me at Birchbox when we’re working on men’s grooming stories.

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The Frizz-Tamer That Works On Every Kind of Curl

As someone who was born with pin-straight hair that refuses to hold a curl, I’ve harbored a deep, burning desire for princess waves for as long as I can remember. Needless to say, I had absolutely no idea how much time and effort is often required to make natural curls look as beautifully bouncy and glossy as they do.

When Curl Keeper by Curly Hair Solutions landed on my desk, I saw it as an excuse to launch a mini-investigation into the lives of the curly-haired gals that I envied. After hunting down a couple of Birchbox staffers with wavy locks, I handed them a sample of Curl Keeper to try for themselves. See what their thoughts were below!

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Who Needs Power When You Have Puppies? Check Out Birchbox’s Makeshift Digs

Hurricane Sandy may have wiped out power in all of lower Manhattan, including Birchbox HQ, but that doesn’t mean our staffers aren’t still hard at work. They’re just being a little…creative…about where they’re getting stuff done. 

Our awesome (and stubborn) team has set up BBox “offices” all over the Tri-State area (take that, natural disaster!). Yesterday, as an afternoon pick-me-up, we started a ridiculously long email chain filled with photos of our new workday digs. From upstate New York to Brooklyn to uptown Manhattan, here’s a peek at our makeshift workspaces.

A cohort camping out at the Flatiron School. A closer look at the signs: “Flatiron School Birchbox Refugees” and “LIZ [our CTO]—we’re learning to code! (exclude Marie and Jer).” 

From left to right: Melissa, Marie, Jenna, Jereme, Danielle, Caroline, Madelyne, and Katia (in front)

"Hi Team Birchbox! I am hanging with Norwegian babies in Bklyn!" —Hayley, Co-Founder 

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Team Intros: Meet Melissa!

With her always sunny disposition, her impressive knowledge of every aspect of the company, and her incredible ability to know the name and life story of every single Birchbox employee, Melissa is the ultimate people person—we can’t believe we ever did without her here! Though she’d been working remotely from Boston, we were so glad that we convinced her to come to New York six months ago so we could see her smiling face everyday. Read on to find out more about our favorite problem solver.

Name/Title: Melissa Enbar, People and Culture 

Hometown: Mount Sinai, New York 

Unofficial role: Director of Awesome

Fun fact: My dance troop won a dance competition when I was 12, and as a prize I performed on a big stage in the Epcot park at Disney World. The coolest part was practicing in the behind-the-scene studios!

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Greenhouse: Mood Board

Our creative team is pretty, well, creative and they come across beautiful imagery all the time. Why not share the inspiration? Keep an eye out each week for their Mood Board, a collection of images they’re loving.

1. Glass Hanging Orb from Terrain 2. Recycled wine bottle & succulent 3. Will Henry Harvey trio from The Sill 4. Zenas Dane plant by The Sill 5. Wine Cork Planter with Succulents

The leaves are changing color outside, but we’re not ready to say goodbye to our greenery just yet. This fall we’re decorating our shelves with some cute potted plants. Here are some faves that are inspiring us today.

Find more fall favorites in the Birchbox Shop.

Team Intros: Meet Carlos and Logan!

We’re always working to find the best new brands so we can share their amazing products with you—and our kickbutt brand partnerships team is hard at work sourcing those awesome lines everyday. Two of the team’s newest additions are Carlos and Logan, whose past experience with the coolest names in fashion, beauty, and food at Ogilvy & Mather and Weber Shandwick, respectively, means that you can expect lots of great things coming your way! When this savvy duo isn’t busy testing new products (see below) or hosting meetings, they’re erupting into spontaneous laughter and recapping last night’s shows on Bravo.

Name/Title:  Carlos Alvarado, Brand Merchandising and Marketing Manager

Hometown:  New London, CT

Unofficial role:  Senior Director of Britney Spears Dance Parties

Fun fact:  I celebrated my 21st birthday in both Rome and Amsterdam in one day.

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Breast Cancer Awareness Month: Mood Board

Our creative team is pretty, well, creative and they come across beautiful imagery all the time. Why not share the inspiration? Keep an eye out each Friday for their Mood Board, a collection of images they’re loving.

1. 2. 3. 4. 5.

As you know, we’re pretty keen on pink all year round—it is our signature color, after all. But celebrating pink during October is especially dear to us because it represents so much more. Enjoy the images above and then show your support by giving to a BCA organization of your choice or by shopping these products that donate a portion of their proceeds to various charities