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How We Protect Our Hair From Heat Styling


Clockwise from top left: Oscar Blandi’s permanent place on our desks; Staffer Charlie curling her hair; Community Manager Rachel zhuzhing Katia’s strands; the product we’re totally obsessed with now.

At any given moment, Birchbox staffers have been known to breakout any number of heat styling tools to whip lackluster curls into shape or straighten strands that have gone haywire. Case in point: our very own Katia, with a little help from Community Manager Rachel, and Charlie demonstrate their at-desk hair styling expertise in the photo above. 

But whether we’re heading out to fancy cocktails or just heading into a meeting, we never reach for our styling tools without protecting our hair first. Which is why we can’t get enough of Oscar Blandi’s Pronto Dry Styling Heat Protect Spray

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Celeb Hair Secret: A Flat Iron Under $50

Hair stylist Kristan Serafino works with some of Hollywood’s most glam stars, so you’d assume she uses the spendiest tools on the market. Right? Wrong. The hair guru has tried all the flat irons out there, and swears that her favorite is Salon Tech’s Kiss Silicone Protexion Flat Iron, which costs less than $50. She discovered the straightener years ago and loved it so much that she started working with the brand on consumer education. Unlike regular irons, which simply compress hair strands between heated plates, the Kiss straightener has two silicone bars that minimize the direct heat. “It helps your hair maintain its moisture,” Serafino says. “Even if you use it every day, you won’t get brittle, dry strands.”

With a pitch like that, we had to try it ourselves. Last night, before heading out to dinner, we plugged in the iron, expecting to wait for it to heat up. The straightener was ready to go in 18 seconds — a pretty amazing feat in and of itself. I used it on my fuzzy, non-blow dried hair and was amazed at the shiny and sleek result. Our co-founder, Katia, took the advanced approach and used the iron to create loose waves all over — she had a new ‘do in less than ten minutes. Verdict? We’re fans.


With all heat styling, spritz your hair first with a protective spray like Blow’s Heat is On.

Guest Blogger Beauty Bets Shares Her Must-Have Styling Tool

This week’s guest blogger, Beauty Bets, is helping us tame and revive dry hair, one easy trick at a time. Today’s tip is for all your styling tool addicts — read on and blow dry wisely.

Ionic Hairdryer. If you must use heat-styling tools, make it something with tourmaline technology. I didn’t believe the hype until I tried a T3 Bespoke Labs Featherweight dryer and emerged a sleeker, frizz-free version of myself. If you have a ton of hair, you’ll especially love how lightening-fast these dry it.

Watch our video on how to get the ultimate at-home blow out.

Read all Beauty Bets guest posts here.