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5 of Our Favorite ’80s Fashion and Beauty Moments in The Carrie Diaries

For me and my fellow Birchbox eds, watching Sex and the City was a rite of passage—one that gave us somewhat completely unrealistic ideas about what kind of fashion was possible on a freelance writer’s budget. That’s ok, since half the fun of the show was oogling Carrie’s outfits, not to mention those of Samantha, Miranda, and Charlotte. 

While the The Carrie Diaries, the CW’s new prequel to the HBO favorite, doesn’t feature any of the usual suspects (save Carrie, duh), it’s similar to the original in its abundance of envelope-pushing looks. As children of the ’80s, the decade in which the show takes place, we’re particularly excited for plenty of shoulder pads and leg warmers. Here’s a look at five of our favorite fashion and beauty trends that have already made cameos:


Frilly Pink Party Dress: When Pretty in Pink first came out, we were slightly too young to fully appreciate it. But as we got older, we realized that nothing epitomizes ’80s fashion more than an ultragirly bubblegum frock. 

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Are You A Scrunchie Gal?

Left: Birchbox’s brand relationship manager, Alta. Right: Stephanie Tanner from Full House.

A couple of weeks ago after a particularly frenetic work week, a couple of us were at the office later than usual trying to get things finished up before the weekend. Since Friday evenings aren’t generally the most productive works hours, it should come as no surprise that we lapsed into a lot of chatter. What might come as a shock though is that we stumbled onto the topic of everyone’s favorite hair accessory to hate: the scrunchie.

I was convinced that no stylish woman, definitely no New Yorker, has owned one since the late ’90s. But our brand relationship manager, Alta, set me straight. A card-carrying member of the scrunchie fan club, Alta wears the poofy fabric-covered elastics around her apartment and even in public, albeit only to the gym. But here’s the real kicker: she is both fashion-savvy AND a resident of NYC proper. So does this mean that the Carrie Bradshaw theory about scrunchie-wearers is completely debunked? Just maybe. Even though you won’t catch me wearing one, Alta did get me to thinking that maybe there are more young, cool, trendsetting women out there that own them and just don’t admit to it. I thought an anonymous poll would be a good way to figure this out—if you love your scrunchie, be proud and cast your vote below!