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How to Find the Perfect Shade of Foundation 

Finding the perfect shade of foundation can make you feel like Goldilocks—it’s so hard to find one that is just right. Recently we had some of our Birchbloggers, a community of bloggers who get the exclusive on all things Birchbox, over to our office to find their perfect shade with makeup pro, Alison Raffaele. Since Alison’s foundation line makes finding your ideal match a no-brainer, each blogger left with her true foundation and concealer color in hand. Here, we share our top five takeaways from our morning with Alison: 

1. 90% of the time you’ll want your foundation and concealer to be the same shade.

2. Don’t overdo it; there is nothing worse than trying too hard.

3. The proper order to apply your makeup is foundation, concealer, powder.

4. Never match your face to the color of your neck. Instead, match it to your upper chest. You want your whole body to look the same color. 

5. Always apply concealer to the bottom of your nose; everyone is red there!

And because Alison won’t always be there to help you color match, check out our trusty Find Your Shade category to help you with your next order. 

—Sarah 

Struggling with applying your makeup? Learn how to apply foundation perfectly here!

4 Essential Eye Looks to Know

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Whether you’re new to the eye makeup scene or interested in going back to the basics, we’ve rounded up the four eye looks that you need to know. From a work-appropriate cat-eye to bold, eye-popping liner, we’re touching all the bases so you can rock your gorgeous peepers in any setting.

1. How To: Neutral Cat-Eye

Cat-eyes tend to fall on the dramatic side of eye looks but for those of us who want a more subtle look, here’s how to get a cat-eye that’s clean and neutral. Using a gel eyeliner like Cailyn Cosmetics Gel Eyeliner guarantees precision and lets you decide how thick or thin you want the line to be. 

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Jason Wu for Lancôme Revealed, Blowdrying Your Eyelashes, and More

Set to launch during fashion week, here’s a preview of Jason Wu’s collection for Lancôme. [Daily Mail] 
From catwalk to sidewalk, here’s how to get wearable metallic lips. [Refinery 29]
Here’s a hairbrush crash course according to brush type. [Allure]
Learn the difference between acne marks and scars so you can treat each more effectively. [Huffington Post]
The new documentary on fashion tastemaker Carine Roitfeld Mademoiselle C is now out. [Fashionista]
These editors and beauty experts are spilling their best beauty secrets, from blowdrying eyelashes to using Chapstick on hair. [She Knows]
—Geraldine
Peek inside one of the airport beauty vending machines from 3FLOZ. 

Jason Wu for Lancôme Revealed, Blowdrying Your Eyelashes, and More

Water Slide: How to Keep Summer Makeup From Slip-Sliding off Your Face
The most frustrating moment in any summer day is when you suddenly realize that your well-blended foundation and pretty eyeshadow combination are suddenly melting away. Thanks a lot, sweaty, humid weather!
Keep the slip-n-sliding to the waterpark by using these five easy tricks to keep your summer look intact.
For those extra hot, humid months, this is our secret weapon to maintaining a healthy glow all day long.

Water Slide: How to Keep Summer Makeup From Slip-Sliding off Your Face

The most frustrating moment in any summer day is when you suddenly realize that your well-blended foundation and pretty eyeshadow combination are suddenly melting away. Thanks a lot, sweaty, humid weather!

Keep the slip-n-sliding to the waterpark by using these five easy tricks to keep your summer look intact.

For those extra hot, humid months, this is our secret weapon to maintaining a healthy glow all day long.

The Skinny Mirror, Cronuts Without the Wait, and More

The entrepreneur behind the new Skinny Mirror says it will make you look 10 pounds thinner and is meant to spur self-confidence and a healthier body image. [The Cut]
Cronuts for a Cause: Donate to the NYC Food Bank and you could be rewarded with a fresh limited-edition passion fruit cronut. [Grub Street]
WhoWhatWear is branching out with a new beauty site, Byrdie. [Byrdie]
 If you’re growing out your bangs this sweltering summer, here are 10 ways to keep them out of your face. [Beauty High]
Tao Okamoto, the model-turned-actress and main love interest in The Wolverine, gives her best tips on vacationing. [Fashionista]
DJ Khaled made a public proposal to Nicki Minaj on MTV over the weekend. Despite initial thoughts that it was a joke, the musician confirmed that it was legitimate. [Us Weekly]
Enhance blue eyes with these sweet makeup tricks. [Bella Sugar]

—Geraldine
 
If you’re ready for a hairstyle change, here’s how the ponytail was reinvented at Miami Swim Week.

The Skinny Mirror, Cronuts Without the Wait, and More

—Geraldine
 
If you’re ready for a hairstyle change, here’s how the ponytail was reinvented at Miami Swim Week.
Kate Middleton Hints That She’s Having A Girl, Fire Facials, and More
Kate Middleton stops mid-sentence while thanking someone for a baby gift, letting on that she might be pregnant with a baby girl. [Glamour]
The newest spa trend: the Fire Facial. No, this is not a joke.  [SheFinds]
Anti-aging products are worth investing in for your skin, but what about your hair? [Glo]
Acne breakthrough: a newly found strain of acne bacteria may be the key to treating breakouts. [Allure]
ABC’s former Bachelorette Emily Maynard, announces her new lifestyle, fashion, and beauty blog. [EmilyMaynard.com]
—Charisse
Craving a warm weather vacation? See how our very own Mollie Chen packed her essentials for her Hawaiian getaway.
(Photo: Neil Warner/Corbis)

Kate Middleton Hints That She’s Having A Girl, Fire Facials, and More

—Charisse

Craving a warm weather vacation? See how our very own Mollie Chen packed her essentials for her Hawaiian getaway.

(Photo: Neil Warner/Corbis)

Interview-Appropriate Makeup and More Office Beauty Etiquette from Anna Post

Etiquette guru Anna Post has flawless professional style. (Photo: WTS International)

We’ve all experienced the pre-interview jitters. The only thing worse than scrutinizing our resumes for the umpteenth time? Worrying about how we look. Since fall marks the start of recruiting and job-hunting season, we sat down with etiquette expert Anna Post (who happens to be the great-great-granddaughter of Emily Post) to get tips on the makeup to wear for an interview in a more corporate work setting, and how to stay classy once you’ve landed your dream job.

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4 Easy Everyday Makeup Tips From Blushington’s Pros

Ever since Lorelei blogged about Los Angeles’ newly opened Blushington, I’ve been wanting to check it out myself. I stopped by the beauty mecca yesterday and left with a slew of pro tips.

The sunlit boutique is comfortable and stylish, with 14 tricked out beauty stations, not to mention rooms for waxing, lash extensions, and tinting. While it’s tempting to go for the regular makeup application (at $35, a complete steal), it’s Blushington’s classes that sets them apart. The goal, says Founder and CEO Stephi Maron, is to change the way people think about beauty. “It’s not just about makeup,” she says. “It’s about confidence, and feeling good.” Blushington offers basic one-hour Makeup 101 sessions, where you are encouraged to bring in your own products so a pro can teach you how to use them, plus a two-hour advanced class, and a special 45-minute New Mommy makeup tutorial. 

I sat down with makeup artist Michele Des Groseillers to find out about the most frequently requested techniques, common makeup mistakes, and more. Click through to find out what I learned.

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No Hassle Makeup: Guest Blogger

Don’t let the name fool you. Jessica Chu’s Tumblr Of Vice and Men doesn’t have anything to do with hot male model eye candy — but it does cover in great detail the best kind of vice: lusting after pretty things. This week she’s sharing her expert eye with us and dishing on everything from the best winter skin savers to the YouTube beauty gurus you should be following.

Work has pretty much consumed my life, and I’ve been relying on my tried-and-true products now more than ever. Here are the items I use regularly:

MAC 150 Large Powder Brush: I have a thing for MAC brushes.

2.  MAC 217 Blending Brush: To help perfect my eyeshadow application.

3. Shu Uemura eyelash curler: The Fug Girls and Eva Chen swear by this. Enough said.

4. Laura Geller Baked Blush-n-Brighten: Hands down, this is my favorite product that I’ve discovered through Birchbox. It has replaced my NARS Laguna Bronzer and Deep Throat Blush. That speaks for itself. 

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