We’ve got contributing editor Natalie Alcala on speed-dial. Not only does the LA-based writer and blogger know the best places to score an unforgettable braid, she’s also discovered the secret to perfect skin from Hollywood’s elite. Every week, she’ll be cluing us in to the latest in West Coast fashion, beauty, and fun.
Whether you’re an Internet sensation or simply a fan, your calendar is surely marked for this weekend’s BeautyCon in L.A. Going down at Siren Studios in Hollywood from 10am to 9pm, the day-long event will offer attendees the unique opportunity to meet all their favorite beauty and fashion web personalities under one roof. Want in? Register to attend here.
As you’ll see on the agenda, the day is jam-packed with an overwhelming amount of back-to-back workshops, panels, tutorials and competitions. To help you navigate the show like a pro, here’s a roundup of the top five events to catch. (I’m participating in two of them, so I hope I see you there!)
Based in Washington D.C., Ayren Jackson-Cannady is so savvy that we wished she lived closer to NYC so that we could swap products with her. This beauty writer knows what’s up (she’s written for Fitness, Glamour, and Gloss Daily) and we’re excited to have her sharing her know-how and multi-culti beauty expertise as a contributing editor.
This Turkey Day, rock a fun lip color a la Kelly Rowland. (Photo: Hello Beautiful)
There are so many things I love about Thanksgiving—the turkey and gravy, the southern style mac and cheese, the honey glazed carrots, the pecan pie. The one thing I’m not a fan of is how my family likes to pull out the Nikon right after I’ve joined the clean plate club. Camera lights start flashing at precisely the moment my belly is bulging over my waistline, there’s stuffing remnants between my teeth, and my lipstick is non-existent from all that lip-licking. It’s not a pretty picture, so this year I asked New York City makeup artist Lauren Cosenza to share her best tips for applying feast-proof lipstick. Read on to learn how to keep your lip color intact—even through seconds.
You’ve probably heard by now that we’re teaming up with Glamour for our July Birchbox. To help celebrate this awesome partnership, the gracious Girls in the Beauty Department will be sharing their beauty expertise with us for an entire month. Lucky us!
Summer (a.k.a. patio drinking season) is upon us, which means that the likelihood that you’ll be staying up past your bedtime on school nights ranges from 30% (Tuesdays) to 70% (Thursdays). If you’ve suddenly found yourself in the market for a stellar under-eye circle zapper, a magic eye de-puffing product or even just some miraculous concealer that makes you look as though you spent a quiet evening at home, drinking water and watching French documentaries (as opposed to, say, watching the clock strike twelve while enjoying some al fresco libations with some rowdy friends), you’ve come to the right place.
As both the weather and my social calendar have warmed up, Estee Lauder’s Idealist Cooling Eye Illuminator has become my newest makeup bag bestie. Slightly tinted and totally soothing, it brightens up my eyes without making them look sparkly or heavy with product. And every morning I dab some on, I think:
A) Oh man, this makes my skin feel like butter. Like fancy French butter. I’m hungry.
B) I did not need that last glass of chardonnay.
C) I wonder if it’s possible to bathe in this. As in take a bath. In a pool of Eye Illuminator. Never mind, that’s a gross idea. I need coffee.
D) I’ve gotta tell the blog ladies about this. It’s like the real deal. Is anyone else using this? Jeez, it’s fantastic.