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Team Intros: Meet Ali!

Hailing from Boston, Ali came to us back in October to work on the brand partnerships team. As a Manhattan semi-newbie, she loves uncovering all that the city has to offer and says she is never bored with the seemingly endless list of new and exciting things to do. (However, even those of us born and raised in NYC know that feeling!) Read on to find out more about her!


Ali Berluti, Marketing Merchandising Manager

Hometown: Boston, MA

Fun fact: One summer I worked on a movie set and ended up being featured in a movie for a full 3 seconds. Unfortunately, it was the worst movie of all time. 

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SRSLY’s Serious Obsession with Birchbox Co-Founder Katia’s Hair

Birchbox Co-Founder Katia’s hair has been a major source of envy around our office for quite some time now. No matter the day, rain or shine, her locks are always perfectly tousled, her waves are epic, and her updos are to die for. Le sigh. We have a pretty obvious hair crush.

Watch the video above to find out all the deets on her hair routine! 


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Kate Moss For Kerastase, How-To Get Ombré Hair At Home, and More


Check out how we covered NYFW in the Birchbox Editors’ Fashion Week Diaries video.

A Model’s NYFW Diary: Prabal Gurung and Monique Lhuillier

When it comes to high fashion, model Alana Zimmer is one of the biggest names in the industry. Some of her latest accomplishments: starring in the current Akris and Givenchy Beauty ad campaigns and walking in the Armani Privé and Jean Paul Gaultier Haute Couture shows last month in Paris. Currently the Canadian beauty is in the Big Apple for New York Fashion Week and doing her second backstage photo diary for us. Check back each day for more of her supercool pics from a model’s perspective! 

Prabal Gurung


Prabal Gurung mood board. Female military-inspired! Until recently, women in the army had no other choice than to wear men’s uniforms. 


Two of the pieces in the collection.


Army-spiked green and gold nails.


The MAC palette used to create the bushy look. Makeup by Charlotte Tilbury.

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4 Weeks of Kérastase: Check Out The Results!

Just over a month ago, I was fortunate enough to pay a visit to the very chic Dop Dop salon in Soho for a much needed set of highlights. My colorist Noelle Chen, the director of education and one of the salon’s master stylist, took incredibly good care of me and I was thrilled with the results. (Nothing like boosting your blonde to put a pep in your step.) While at Dop Dop, I tried a Kérastase Fusio Dose treatment, a post-color, pre-blowout concoction designed to help damaged hair. While I was impressed by how it sleek it made my newly dyed strands feel, one treatment wasn’t going to get my hair back to its pre-bleached health. I would need to stick to a strict haircare regimen, which is why I turned to Kérastase’s celebrated three-step system. 

For the last month, I’ve been using the Bain Chroma Riche shampoo, the Chroma Reflect radiance-enhancing milk, and the Masque Chroma Riche every time I wash my hair. These products, which were all created with color-treated hair in mind, actually improve hair’s texture over time. Click through to see how my hair has fared over the last four weeks as a result of my new ritual


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The Healthy Hair Challenge: Going Blonder Without the Damage


Me before and after getting my hair colored. Don’t I look so much blonder? 

This might come as a shock, but I’m not naturally this blonde. OK, well maybe that’s not a shock per se, but I do pride myself on finding extremely talented colorists. (Shout out to Jeff Chastain here in NYC and Robert Parrish in Chicago.) And now I’m adding a new name to the small list of hue wizards I trust: Noelle Chen, the director of education and a master stylist at Soho’s very posh Dop Dop Salon. 

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From Straw to Shiny Strands: How I Revive My Hair in One Night

Editor Lorelei reveals her secret to shiny hair—and it’s a simpler trick than you’d think.

A few weeks ago Candice wrote about the steps she was taking to restore her hair after coloring it for the first time ever. (You can see her cute highlights in action here!). As someone who’s been coloring my hair every shade under the sun (blonde, blonder, strawberry blonde, black, etc.), for about 15 years, I can relate.   

For a long time I accepted that coloring my hair meant it wasn’t going to be very nice. It’s always gorgeous for a few washes post-salon until the toner—and the shine—fades. After years of this I finally realized that I should do something about it. Enter Birchbox and a slew of hair-saving tricks. Now, in addition to my hydrating shampoo and conditioner, I also use a moisture-infusing hair mask once a week—and it’s made a huge difference in the quality of my formerly straw-like hair.

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5 Products That Totally Saved My Damaged Hair

If you get a brand new hairstyle that usually means a whole new hair care regimen. (Photo:

Just before Labor Day this year, I colored my hair for the first time ever. I usually have your run-of-the-mill sleek Asian black hair, and felt like I needed to make a big change—so I got serious red highlights. (Thank you, Mad Men for the inspiration.) While I love the color and the touch of sass that came with it, learning how to handle dyed strands—no lying on white pillow cases while hair is wet!—has taken me on a whole new hair care journey. Here are five products that I’m using to keep my newly tinted tresses happy and healthy:  

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The 5 Beauty Trends to Know from New York Fashion Week Spring 2013

After sorting through all of our favorite beauty looks from the Spring 2013 collections, we narrowed down the many styles to the top five that you have to know. Herewith, our cheat sheet on the trends-to-try for early next year. From perfected matte complexions to aggressively-placed parts, you won’t want to miss any of these fun new styles.

Oceanic eye colors at Kate Spade. 

1. Blue Eyeshadow

Blue shadows once only existed in our (awkward) memories of the ’90s or in the makeup kits of the very bold. But no longer. This season we caught sight of gorgeous sky blue, sapphire and marine hues swept onto eyelids at shows like Kate Spade, Monique Lhullier, Jason Wu, Tibi, and Patrick Ervell. 

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Fashion Week Beauty Dare: Bold Hair from Peter Som and SUNO

We’ve seen some pretty striking hairstyles this fashion week, all of which we’re excited about since they push the boundaries of our comfort zones as beauty editors. But we know it can be intimidating to take a look from runway to real life, especially if it seems a little too high-fashion and intense. Here are two looks we’ve loved from this week that we want to try ourselves—we dare you to try them at home too.

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