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BENEFIT THEY’RE REAL! PUSH-UP LINER EARLY ACCESS GIVEAWAY! Today Benefit is launching their latest innovation: They’re Real! Push-Up Liner—the first-ever lash hugging gel liner pen—and they sent us 2,000 deluxe minis to let our Birchbox community try before ANYONE else! Now it’s beyond easy to get the most precise line, every time. Want to win one?
1. Reblog this post and tag #BenefitXBirchbox.
2. Then enter here for a chance to win a deluxe mini which will ship along with your June Birchbox.

BENEFIT THEY’RE REAL! PUSH-UP LINER EARLY ACCESS GIVEAWAY! Today Benefit is launching their latest innovation: They’re Real! Push-Up Liner—the first-ever lash hugging gel liner pen—and they sent us 2,000 deluxe minis to let our Birchbox community try before ANYONE else! Now it’s beyond easy to get the most precise line, every time. Want to win one?

1. Reblog this post and tag #BenefitXBirchbox.

2. Then enter here for a chance to win a deluxe mini which will ship along with your June Birchbox.

Reading List: Metallic Makeup Tutorial, Behind the Heart-melting Superbowl Puppy Commercial, and More

We know you don’t have oodles of time to browse through everything in the Birchbox Magazine each week. Here’s a short list of the top posts that we don’t want you to miss.

1. Gunmetal Eye Makeup Tutorial: Birchbox staffer Alina shows us how to create this metallic eye look using Coastal Scents’ new Revealed Palette.

2. Superbowl + Loveable Puppies: Thomas on the Birchbox Man team chatted with the creator behind the heart-melting Budweiser Superbowl ad starring one adorable pup. Read to get some insider info.

3. 5 Beauty “Don’ts” You Should Actually Try: We love the renegades in our U.K. office who dare you to break some well-known beauty rules. Truth be told, we’ve been known to be a little rebellious ourselves (read: unwashed hair).

4. My So-Called Flaws: We l-o-v-e this honest and personal essay from Birchbox editor Ally, who opened up about her struggle to make peace with an eight-inch scar left after an unfortunate boating accident.

Want to test out the Coastal Scents Palette? Come on over to our Shop to snag it!

How To Take Your Makeup From Day to Night With Cynthia Rowley Beauty 

We’re pretty darn thrilled that mega fashion designer Cynthia Rowley has expanded her stylish empire to include a line of beauty products—and we’re even more excited that Cynthia Rowley Beauty is sold exclusively in the Birchbox Shop. For a limited-time, you can score the trendsetter’s Exclusive Launch Collection for $42a $57 value! The set includes the Gilded Canvas Bag, the Liquid Liner in Black Ink, and the Eye Shadow Palette - No.1. 

To give you a better sense of just how magical these new launches are, we tapped celeb makeup artist Daniel Martin (who works with stars like Dianna Agron and our wanna-be BFF Jennifer Lawrence) to use them in a day to night video tutorial. Watch as he transitions our staffer Deepica’s beauty look using the palette and the liner—these products aren’t just beautiful, they really perform! 

—Lorelei

Shop the Cynthia Rowley Beauty Exclusive Launch Collection and get the eyeshadow palette, liquid liner, and makeup bag for a special price of $42 while supplies last.