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Aquaspinning, DD Creams, And More
What’s next on the fitness front? Aquaspinning—a spin class in a pool. [Greatist]
Julep is launching the first DD Cream slated to be in stores this June. [SheFinds]
Sarah Hyland and Sienna Miller have joined in on the bang trend. [Glamour]
Learn about these seven new uses for face oils.  [Beauty High]
Think twice before tossing those sponge tip eyeshadow applicators. [Allure]
Chicago finally gets its first blow dry bar. [Cheeky Chicago]
The ultimate eye cream guide and four things you need to know to get results.

(Photo: Aqua Studio)

Aquaspinning, DD Creams, And More


(Photo: Aqua Studio)

4 Things You Need to Know About Eye Cream

As the, ahem, elder stateswoman of the Birchbox editorial team, it seemed only appropriate that I act as the designated test driver for the latest eye cream to land in our office: StriVectin-SD Eye Concentrate for Wrinkles. I’m staring 40 in the face, and it’s time to get serious about what’s staring back at me in the mirror (truth be told, I should have started getting serious 10 years ago).
The eye concentrate targets the major signs of aging: fine lines, crow’s feet, puffiness, and dark undereye circles—all of which I struggle with. A regular award winner since its release about three years ago and newly updated for 2013, the formula features NIA-114, a proprietary niacin molecule and form of vitamin B3 that stimulates DNA repair, strengthens the skin barrier, boosts cell turnover, and regulates melanin levels. Plus, the molecule enhances the effect of other key ingredients, like peptides, which boost collagen formation to plump up fine lines. After four weeks of religious use morning and night, I called on the folks at Strivectin to find out more about the science of antiaging. Read on to find out what I uncovered.

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Want To Prevent Crow’s Feet? Supergoop’s Eye Cream Is Your New Best Friend


I’m going to go out on a limb here and say that no one reading this blog is more careful about sun protection than I am. Sure, many of you might be just as careful, but I can guarantee that no one is taking even more precautionary measures. (I would happily be proven wrong. Fellow SPF nuts, drop me a line in the comments below!)

My daily routine always includes one of two Supergoop products, either their City Sunscreen Serum or their Everyday UV Lotion for Face and Body and to give you a sense of just how careful I am, if I’m indoors on a sunny day and seated near a big window, I will likely reapply. But get this: Despite my best efforts, it turns out that my SPF routine was lacking one major component. 

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6 Eye-Brightening Tricks to Try This Weekend

Your eyes are the windows to your soul. And tired, puffy peepers can reveal your age, sleep depravation, or last night’s over indulgence in one too many cocktails. Even if your social calendar is jam-packed, this President’s Day Weekend is the perfect time to offload some serious undereye baggage. Use these brightening tricks to help you look fully rested come Tuesday morning:


Another tip to keep tired-looking eyes at bay? Remove your eye makeup every night. We love Lancôme’s BI-FACIL, which effectively removes liner, eyeshadow, and mascara. 

My One-Step Solution for Dark Circles and Undereye Bags


While I love the holidays, this time of year is always exhausting—blame the mix of work craziness, non-stop happy hours and parties, and not nearly enough sleep. It’s no wonder that I’m rocking some major dark circles and puffy bags for weeks. In past years, I would just pile on the concealer and bear it. But since starting at Birchbox, I’ve discovered that there’s a better, more effective option: investing in a great eye cream.

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Reading List: Happy Birthday Brigitte Bardot, Zara Announces Home, and Eye Cream Sales For Men Soar

One of our favorite beauty icons celebrates her birthday today and we’re celebrating with lots of black liner and a messy updo. (Photo:

  • Beauty High has condensed our favorite fall trends into one place, with tips for achieving each one. Now we just need to figure out whether to try graphic liner or a sleek pony first. [Beauty High
  • You probably remember the Facebook’s virtual “gifts,” but chances are you haven’t missed them since they went away in 2010. Now Facebook has announced their first foray into e-commerce: Gifts, a full-service shop hosted within the site. Yes, you can shop on mobile too. Sounds like all those birthday notifications will pay off. [All Things D]
  • Zara announced this week they’re opening an ecommerce shop for housewares. The brand already has home stores in 32 countries but this will be the first time the products will be available to US customers. Our wallets have been warned. [NYTimes]
  • Turns out guys are just as concerned with under eye puffiness. Sales on men’s eye creams grew by 33 percent (up to $5.4 million) in 2011. [NYTimes]
  • The ultimate symbol of French hotness, Brigitte Bardot, turned 78 today. Is it just us or has there been a resurgence in her beauty influence lately? We’ll certainly be wearing cat-eye liner this weekend in her honor. [The Cut]

Stock up on liner from the Birchbox Shop and you’ll be turning heads like Ms. Bardot soon.

How to Make Friends and Steal Summer Beauty Ideas: Guest Blogger

We love surfing Heather Walczuk’s blog, Beauty Unbiased, for her smart and on-point makeup reviews, pretty photos and her upbeat insight. The resident New Yorker always has great tips for making the most out of your products, which is why we’re excited that this week she’s sharing tips about her fave summer finds, makeup-artists must-haves, and how to get a gorgeous top knot.

It’s become inevitable lately that when I mention my blog, I’m asked about my favorite beauty products. Of course, then I’ll suddenly blank on the name of my new favorite mascara that I’ve just tweeted about. When social anxiety kicks in, I drop-kick it back to my new acquaintance by asking for their personal favorite beauty picks. See how I did that? Reverse beauty psychology. I steal their favorite beauty ideas and they leave feeling good about having shared their knowledge with me. It’s the main reason I love Birchbox—new beauty finds every month with minimal work on my part! That’s what I call a win-win.

Here are four of my favorite summer beauty discoveries that I’ve borrowed from other people:

1. Benefit’s Benetint: While Benetint has been around forever, I had an aversion to trying stains for a long time. But since I kept hearing friends rave on and on about it, I decided to give it a shot. It leaves a rosy glow that lasts all day but feels so lightweight.

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7 Fab Eye Products To Help You Get Through Sangria Season

You’ve probably heard by now that we’re teaming up with Glamour for our July Birchbox. To help celebrate this awesome partnership, the gracious Girls in the Beauty Department will be sharing their beauty expertise with us for an entire month. Lucky us! 

Summer (a.k.a. patio drinking season) is upon us, which means that the likelihood that you’ll be staying up past your bedtime on school nights ranges from 30% (Tuesdays) to 70% (Thursdays). If you’ve suddenly found yourself in the market for a stellar under-eye circle zapper, a magic eye de-puffing product or even just some miraculous concealer that makes you look as though you spent a quiet evening at home, drinking water and watching French documentaries (as opposed to, say, watching the clock strike twelve while enjoying some al fresco libations with some rowdy friends), you’ve come to the right place.

As both the weather and my social calendar have warmed up, Estee Lauder’s Idealist Cooling Eye Illuminator has become my newest makeup bag bestie. Slightly tinted and totally soothing, it brightens up my eyes without making them look sparkly or heavy with product. And every morning I dab some on, I think:

A) Oh man, this makes my skin feel like butter. Like fancy French butter. I’m hungry.
B) I did not need that last glass of chardonnay.
C) I wonder if it’s possible to bathe in this. As in take a bath. In a pool of Eye Illuminator. Never mind, that’s a gross idea. I need coffee.
D) I’ve gotta tell the blog ladies about this. It’s like the real deal. Is anyone else using this? Jeez, it’s fantastic.

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Skin Rx: Depuff and Conceal in One Step

It’s been a hectic week around the Birchbox ranchito, which means we’re all running on low on sleep and high on caffeine. This morning (yes, it’s taken that long to post this), our resident skincare expert, Rachel, shared a trick for concealing and de-puffing undereye circles. 

If you’re short on time and want to get a quick two-in-one punch, simply mix your eye cream with your concealer. You’ll immediately get hydrating benefits from the eye cream, and deal with darkness at the same time. Make sure to pat it on lightly with your ring fingers so that you dislodge any accumulated liquids (which can lead to puffiness). Mixing your concealer and cream also helps the formula glide on — no cakey separating action. I love TheBalm’s Time Balm, which is fairly dry and mixes perfectly with Pangea’s moisturizing Eye Cream.


Want more? Watch our video on concealing under eye circles.