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June Jacobs Answers: Why Natural Ingredients?

At Birchbox, we’re lucky to have access to the best minds in the beauty business. One of our most trusted gurus is June Jacobs, who created her eponymous skincare line over 30 years ago. It now consists of more than 100 professional and retail products, all designed to be efficacious and all-natural. Jacobs is so discerning about her formulas that she even opened her own independent laboratory, June Jacobs Labs, to whip up her special concoctions. Over the next week, the epidermis expert is giving us her best advice on everything from fall must-haves to getting the most out of her best-selling Papaya Purifying Enzyme Masque.


"In order to deliver serious results that don’t irritate the skin, my products use the highest quality botanical extracts derived from hydrosol technology, which distills active ingredients down to their purest form.

I also feel that it is important for us to connect with our consumer on a different level by sharing their values to protect the environment. All of my products are now ‘green,’ meaning that we use a preservative-free system and all parabens, dyes, sulfates, petrochemicals, and synthetic fragrance have been removed from my formulas. Also, I only use natural aromatics in my products instead of synthetic fragrance and my packaging is eco-friendly.”

Check out more great products from the June Jacobs line in our Shop!

Lavanila’s Billion Tree Initiative

One of our latest natural beauty crushes, Lavanila, is going above and beyond this Earth Day. They’ve teamed up with the Nature Conservancy and are helping the organization reach its goal of planting a billion trees—yes, a billion. Not only will they plant a tree for every order in their online shop, but they’re also pledging to add a new sapling for every Facebook ‘Like’ they get on April 21st and 22nd. Now there’s a reason for Facebook procrastination.