This month, Birchbox is focusing on our theme Beauty Buzz, but October will always mean something else to me: Breast Cancer Awareness Month.
Fifteen years ago, my seriously amazing mom Susan (who also happens to be featured in our third anniversary video!) was diagnosed with breast cancer.
My mom, my little brother, and me at a breast cancer awareness walk three years after her diagnosis.
Today she’s healthier than ever—and making sure the rest of us are, too. As a physician with an integrative and holistic approach to family medicine, she leverages her expertise and her own journey as a breast cancer survivor to help her patients live their best lives. I’ve taken a personal interest in wellness, not just because of my mom’s diagnosis, but because of her entire approach to living a healthy life.
Given that breast cancer is the most common cancer among women in the U.S. (aside from skin cancer), I asked her to share three things anyone of any age can start doing right now to prevent breast cancer. Here’s what she had to say:
Each October, there’s a barrage of pink everywhere you look, from the NFL’s uniforms to beauty products to famous landmarks lighting up in magenta. And all the pink pride reminds us that we’re fighting for a world free of breast cancer. As far as we’re concerned, every month should be breast cancer awareness month and the above infographic paints a pretty clear picture why: one woman is diagnosed every three minutes with breast cancer, 40,000 women are expected to die this year from the disease, and only 51% of women 40 and older got a mammogram last year.
Certainly, over the past few decades, the numbers associated with breast cancer have been trending in the right direction, but not enough can be done in terms of prevention and research. To learn more about what you can do to screen yourself or donate to the cause, click here.
One of the BCA non-profits that’s near and dear to me is The Pink Agenda. I encourage you to learn more here!
It’s a scary statistic: one in eight American women will be diagnosed with breast cancer over the course of her lifetime. Since October is National Breast Cancer Awareness Month, we’re supporting the search for a cure by picking up some new beauty products. All this month, many of our favorite brands are donating a portion of their proceeds to breast cancer nonprofits, and you’ll also find limited edition goodies in every shade of pink (a.k.a. our favorite color). We love the idea of looking good and being a do-gooder at the same time. Click through to check out five of our favorite products for the cause!
Giuliana Rancic, the spritely host of E! news, is recovering after a successful double mastectomy and reconstructive surgery earlier this week. Rancic was diagnosed with breast cancer in October, and has been publicly fighting the disease since.
Since 1985, October has been designated National Breast Cancer Awareness Month. Every year, companies also get into the game with special products that benefit breast cancer organizations. Here are a few of our favorites:
-New Balance “Lace Up for the Cure” Collection: This new line of sneaks and clothing will donate five percent of all sales to Susan G. Komen for the Cure, with a guaranteed minimum of $500,000. All the items feature pink, naturally, and range from a slick racerback top to snazzy fuchsia running shorts.
-Essie's Raise Awareness: We can never have too many pink polishes. Essie's flattering creamy petal will be available in salons this month, with part of the proceeds going to Living Beyond Breast Cancer.
Photo: Peachy Green
You might be surprised how often the subject of football comes up at Birchbox HQ. But it does, and not just because Matt Field is a sports fanatic. As Katie Baker pointed out in the NY Times last weekend, 34 percent of the National League viewers are women. Anecdotally we can tell you that our staff has at least three die-hard female football fans (don’t even bring up the Jets around Katia – she’s still sad). And so, here’s Matt’s take on this weekend’s match up, and why you should care.
At 6:30 PM EST this Sunday night, people across the country will make the ages old pilgrimage towards their lazy boys and local taverns in preparation for Super Bowl XLV. Jerseys will be donned, copious hot wings will be eaten, the Black-eyed Peas will perform, and at the end of it all, one city – Pittsburgh, PA or Green Bay, WI – will rejoice, while the other will capitulate into a state of enduring melancholy, consoling itself only with the knowledge that “next year will be different.” So what?, many of you may be asking. Why does this matter to me?