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Beauty Inspiration: Spring 2013’s Most Striking Fashion Campaigns

We fell hard for Natalie Alcala last fall, when the LA-based writer and blogger spent a week guest blogging for us. In fact, we loved her posts so much that we asked her to be a contributing editor. In addition to blogging for us once a week, she’ll also be writing for the Birchbox Magazine and keeping us up to speed on all things fashion, beauty, and fun.


Kurt Reiger’s spring campaign. (Photo: Elle)

Besides it being awards season, there’s another reason why this is my favorite time of year: It’s the release of spring ad campaigns! Although I love the bundled up looks for fall, spring collections are always fresh, fun and bursting with brilliance. Plus, I get particularly hyped for the latest ads since the beauty is more experimental as well. From the slick hair and dark lip at Kurt Reiger to the peach lid and nude pout at Max Mara, here are the looks that I’m really feeling for spring.

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The Fragrance of Amour: Blumarine’s Innamorata

Photo: WWD

Struggling to tell your boyfriend how you really feel? Start wearing this fragrance and he might get the hint. Innamorata is the newest fragrance from Italian design house Blumarine, and is designed to be worn when you’re in love. The fragrance includes fruity top notes, middle notes of ylang ylang and magnolia, and base notes of benzoin, creamy musk, and cashmeran. It was designed by Sophie Labbé and Olivier Polge, the duo behind one of our favorite fragrances, Bulgari Mon Jasmine Noir

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