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A Spring 2013 Trend You Can Wear Right Now: Blue Eye Shadow

One of the more novel beauty trends we saw emerge from the spring 2013 runways in New York was blue eye shadow. Sure, it’s been done before (we’re children of the ’80s so we know this shade well), but it hasn’t been mainstream for a long time. Plus, this modern incarnation is extremely wearable.

If you’re as excited as we are about the revival of pretty blues, you’ll be psyched to know it’s a shade that works year-round. We asked our web producer, Alicia, to give it a try (she’s a makeup junkie if ever there were one) in a way that’s very fall appropriate. Click through for her best tips and remember: when you’re rocking an unusual color on your lids, keep the rest of your makeup minimal!

Left: Blue eye shadow look from Tibi’s spring 2013 show. Right: Web producer, Alicia. (Photos: Birchbox)

1) Prime your eyes. This will increase the staying power of your look and prevent any unnecessary smudging.

2) Begin with a medium matte blue eyeshadow. I used MAC’s Blue Spill. Using a flat dense synthetic brush, lightly swipe color onto your lids. The trick is to avoid being heavy-handed—you want just a light wash of blue shadow, nothing intense or dramatic.

3) Now use fluffy shading brush to pick up a lighter blue shade, Bobbi Brown’s Electric Eel. Tap off any excess and then use windshield wiper motions to blend in the color including in the crease. Repeat until completely blended.

4) To add some dimension and open up the eyes, I added a Bobbi Brown’s Cornflower Blue (pale sky blue) eyeshadow to the inner corners of my eyes.

4) This look focuses on the blue eye shadow so only use a very sharp eyeliner pencil just to fill in any gaps between your lashes. Make small dashes directly into your lash line. You do not want visible liner. Add a small amount of mascara to just coat lashes.

5) Finish the eyes by filling in and setting your brows with Benefit’s Brow Zings.

6) End with a swipe of neutral lip color. I used Bobbi Brown’s Rosy.

Would you ever wear blue shadow?

If you’re not ready to experiment with your shadow, try a colored liner.