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127 posts tagged benefit

Four New Beauty Looks To Try This Fall


Fall is the perfect time to break out of a beauty rut. The seasons are changing and so should your style. We know it’s easy to get stuck wearing the same ponytail and eyeshadow everyday but trying new styles can be very rewarding. Here are four ways to shake up your makeup and hair routines without going overboard:

1. How To: Contour Your Face   

Don’t let contouring intimidate you. Birchbox staffer Deepica proves it really is simple to execute. This tutorial will help define your face and make your cheekbones pop while still looking natural. 

2. How To: Fill in Your Eyebrows with Benefit Brow Zings 

We’re firm believers that filling in your brows should be added to any makeup routine. It adds instant polish to your face, can make you look more awake, and helps frame your eyes. 

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Coat with Caution: This Mascara Induces Major Lash Envy

                    imageLong and thick with a slight curl, my pal Tracy’s fringe inspires prolonged stares and perfectly frames her expressive bright-blue eyes.

After skirting around the question, I finally blurted out the obvious: “Tracy, are you wearing false lashes?” Her baby blues widened, and just when I thought a sassy rebuttal was about to be tossed my way, Tracy demurred, “No, they’re real.”

The secret behind Tracy’s ultralong lashes? Benefit Cosmetics’ they’re Real! Mascara. Long heralded as the no-fuss alternative to falsies (and slightly terrifying lash extensions), the glossy formula adds length, volume, and a natural-looking curl without weighing lashes down.

But be forewarned—you will field the inevitable question: “Are they real?”


If this mascara is the equivalent of a LBD, Benefit’s Ultra Plush Lip Gloss is the clutch that goes with everything. Swipe it on for a polished pout that pairs well with your beach day maxi or your weekday power suit. 

5 Tips For Faking a Flawless Face Every Day


Not all of us are born with perfect skin. If you’re like me, your face doesn’t exactly glow like a goddess when you wake up in the morning. Some women can walk out the door with just a swipe of mascara and a dash of gloss, but for me, I need at least a bit of concealer (okay, maybe A LOT of concealer) to feel presentable. I’ve accepted my imperfections but I’ve also learned a few tricks for faking flawless skin to use when I need a little extra help. Here are my favorite 5 tips:

1. The Benefit Primer That Outlasts Birchbox Co-Founder Katia’s 15-Hour Day

The very first step in having long-lasting, flawless makeup is using a great primer. After working hard to perfectly blend your foundation, there’s nothing worse than having it break up or smear throughout the day. That’s why I’ve added this Stay Flawless Primer from Benefit to my makeup arsenal. It holds up for 15-hours, which means you won’t have to worry about your makeup sliding or wearing off. 

2. Top Beauty Blunders: Foundation Blending

Now that we’ve got our face primed, next is foundation and concealer. While it may seem easy enough to blend out your base makeup, a lot of women fall victim to disastrous foundation situations. From mismatched shades to concealer abuse, these top beauty blunders expose the most common foundation blending mistakes and how to fix them. 

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The Base Makeup Coverage Spectrum


Unlike lipstick, which is meant to be seen, base makeup is supposed to be your invisible ally, masking imperfections, evening out skin tone, and creating a perfect canvas for the rest of your makeup—without anyone knowing it’s actually there. Since that’s easier said than done, we’ve created a coverage guide to help you choose which formula is right for you. 

Base Option: Tinted Primer

Coverage Level: Barely There

Applied after moisturizer, a tinted primer glosses over fine lines, dry patches, and rough areas. For a fresh-faced look, try Laura Geller’s Beauty Spackle® Tinted Under Make-up Primer in Bronze. The sheer bronze tint adds a subtle hint of color, while the antioxidant-infused formula hydrates thirsty skin. (Follow with actual foundation if you need extra coverage.)

Base Option: Tinted Moisturizer

Coverage Level: Au Naturel

Along the spectrum between bare skin and full-on foundation, tinted moisturizer hews closer to the former. To score this natural look, smooth on a thin layer over your face and down onto your neck, then continue with your regular makeup routine. Our entire team (minus the manfolk) is obsessed with Jouer’s Luminizing Moisture Tint. The oil-free formula feels positively weightless on, but provides smooth, even coverage and a radiant glow. 

Base Option: BB Cream

Coverage Level: Sheerly Beloved 

Originally designed to help post-peel patients mask redness, BB creams (which stand for beauty or blemish balms) combine the functions of a primer, antiaging serum, moisturizer, and light foundation in one product. Our current fave? Canadian import Marcelle, which infuses your complexion with just the right amount of color while antioxidants, aloe, and chamomile soothe, moisturize, minimize the appearance of pores and blemishes, and protect against aging. 

Base Option: CC Cream

Coverage Level: Department of Corrections 

CC Creams (aka color or complexion correction cream) are the latest alphabet-based beauty wunderkind. If you have acne, dark spots, or dull skin, a CC cream may be more up your alley. Unlike semisheer BB formulations, CC creams offer more coverage but still feel light on skin. If your skin is particularly picky, try Pür Minerals CC Cream Broad Spectrum SPF 40. Made with clarifying meadowsweet and brightening wheat germ extract, the silicone-free formula erases dark spots and evens out overall skin tone, plus protect your complexion from harmful (and aging) UV rays.. 

Base Option: Foundation

Coverage Level: Photoshop Finish 

In our next life, we’d like to request a luminous complexion that needs nary a spot corrector. Till then, there’s nothing like liquid foundation to give you the look of perfect skin. Unlike the cakey foundations of yesteryear, Benefit’s Hello Flawless Oxygen Wow! expertly masks imperfections without feeling too heavy. A beauty editor favorite, it delivers oil-free moisture and a smooth, flawless finish that stays true to its name. 


For more top-notch coverage options, check out beauty Grace Atwood’s curated shop.  

Announcing: The Stripes & Sequins Shop on Birchbox

We’re thrilled to announce that we’ve partnered with the very lovely Grace Atwood of Stripes & Sequins on an exclusive curated shop! The sparkle-obsessed DIY jewelry queen, whose accessible-and-fun personal style we can’t get enough of, has chosen 24 of her favorite products from the Birchbox universe. Check out all her picks here and read what she has to say about some of her selections below!


I always like to brag to people that I was one of Birchbox’s first beta members. Among the first twenty! Three years later, Birchbox impresses me every day with their innovation and product offering. As a true beauty junkie who has tried nearly everything under the sun, I still manage to get introduced to incredible new products (the Suki scrub, for example) through the service and editorial. So I’m really honored to be featured on Birchbox right now with my own curated Shop showing off my all-time favorites.

Most of the products speak for themselves, but there were a few I thought I’d call out because of their superhero powers:

1) I am positively in love with this face scrub. It’s all natural, smells amazing, and has become a treat I look forward to every other morning. It cleanses and exfoliates without irritating my skin, which is huge because my skin is actually very sensitive.

2) This nail polish remover is the best I’ve ever used. It cuts through the toughest (read: glitter) nail polishes without drying out nails. The best part? It doesn’t smell bad!

3) I’ve been using Benefit Hoola for nearly ten years now, since it first came out.  Despite its muddy coloring, it gives the perfect healthy glow. It lasts forever, too. I wear it every single day and only go through one container of it every year and a half or so.

4) MAKE cosmetics has become a new favorite of mine, and I really love this lipstick. It’s really creamy and hydrating, and the color isn’t quite as bold as it looks in the tube. All of the shades are beautiful, but Flamingo is my favorite.

Shop the rest of Grace’s picks now! 

Beauty Airport Vending Machines, 50 Shades of Grey Lingerie, and More
Beauty vending machines (like the one above by Benefit) are making their way into major airports. Looking good on-the-go has never been so convenient. [Allure]

50 Shades of Grey is taking its franchises to the next level with its own lingerie line. [She Finds]
A new Korean trend we’re really into: thick, straight brows. Here’s how to get them. [xoVain]
Jennifer Aniston was wearing more clothes than you’d think in her stripper scene for We’re the Millers. [Access Hollywood]
While you’re anxiously waiting for Parks and Rec to come back this fall, check out these photos from the show’s season 6 shoot in London. [Glamour]
Glee star Jenna Ushkowitz teamed up with Seventeen Magazine to show us their favorite exercise moves.

Benefit Stay Flawless 15-Hour Primer, Men’s August Box Spoiler, Showing Some Skin, & More: Reading List

We know you don’t have oodles of time to browse through everything on the Birchbox blog and in the magazine each week. Here’s a short list of the top blog posts, articles, videos, and news that we don’t want you to miss. Read them while you’re laying on the beach or relaxing indoors.

How To: Apply New Benefit Stay Flawless 15-Hour Primer: Birchbox co-founder Katia’s makeup looks fresh from 5am to 9pm everyday, and it’s all thanks to Benefit’s Stay Flawless Primer. 

Show Some Skin: With the temperature rising, it’s getting time to bare some skin. If cellulite, paleness, rough skin, or shortness are keeping you covered up, we’ll have you ready for sundresses in no time.

Men’s August 2013 Box Preview (Spoiler Alert) [Video]: While you’re waiting for the women’s August spoiler to be released, take a peek at what Birchbox men are getting next month.

Geek Girls with Nothing to Prove: If you’ve ever had to justify your reasons for liking something a lot, this fan submission video should remind you that you have nothing to prove to anyone.

The Diary of Mrs. Tependris: Complicated Coats and Cabinets of Curiosities at Paris Couture: T Magazine sent their contributing editor and talented artist Konstantin Kakanias to Paris to capture the high-fashion madness of Paris Couture week in the form of whimsical illustrations.


Spend some of that weekend leisure time with some of today’s best entertainment media.

The Weirdest Origin Stories We’ve Heard in the Beauty World


In the summer of 1853, a hot tempered chef was manning the kitchen at a chic resort. A dinner guest found the chef’s French fries too thick for his liking and sent the plate back to the kitchen. In an effort to one up the persnickety customer, the chef sliced the potatoes paper-thin. And eureka! America’s favorite salty, snack—duh! the potato chip—was born. 

Unexpected discovery of a seriously great thing, right? Like our favorite crunchy fix, these four beauty products have surprising (and totally awesome!) beginnings. 

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Skincare 101: How to Layer All Those Products On Your Vanity


Figuring out how to order your skincare lineup can feel like trying to solve a rubik’s cube—not impossible but clearly a challenge. You’ve got a bathroom shelf filled with products, but which comes first? 

The good news is you don’t to have to be a dermatologist to learn how to get the most out of your beauty routine. Just use this nifty diagram and the tips below to layer your products like a pro.

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Hair and Makeup Tips from the Set of SUITS with Sarah Rafferty

From her gorgeous red locks to her impeccable fashion choices, we’re completely head over heels for Donna Paulsen, played by Sarah Rafferty on USA’s legal hit, SUITS. A few weeks ago we caught up with Rafferty to find out what it takes to get in character while on set. Her flawless look actually takes hours of hair and makeup (not to mention a little bronzer for her fair skin). You’ll be surprised how many products are used to achieve a camera ready look! But when she’s not filming, Rafferty, a mother of two, finds herself going for speed and efficiency with a few key products. 

Watch the video to find out her beauty tips on set and which products she wears everyday in her regular beauty routine.

Who’s your favorite SUITS character?


The ladies of SUITS definitely steal the show. Check out our Birchbox Crush: Meghan Markle of SUITS!