People like Nicola Foti (the charming spirit behind our new favorite unboxing video), make doing what we do totally worth it. Watch his literal surprise (“gasp!”) and delight (“this smells ahmaaaazing”) as he unpacks Birchbox’s Limited Edition Snow Day Box.
As mentioned in last week’s post, this past weekend I participated in BeautyCon 2013, which was attended by more than 6,000 makeup gurus and aspiring beauty stars. (See a great recap here.)
In addition to being a panelist, I was also a judge in the NYX FACE Awards, where the country’s six up-and-coming YouTube gurus battled it out to become Beauty Vlogger of the Year and receive a cool $25,000. I sat down with the winner, Air Force enlistee Missy Lynn (aka Start2FinishMUA), to hear more about her inspiring journey and plans for the future.
The Perfect Sock Bun Tool, Fighting Frizzy Hair, BBQ Essentials, & More: Reading List
We know you don’t have oodles of time to browse through everything on the Birchbox blog and in the magazine each week. Here’s a short list of the top blog posts, articles, videos, and news that we don’t want you to miss. Read them while you’re laying on the beach or relaxing indoors.
Frizz Frenzy: Summer humidity never fails to turn a good hair day into a bad hair day. Whether our hair is straight or curly, the moist, sticky air always manages to bring out the worst. Here are our top solutions for fighting the frizz.
5 Steps to a Super Zen Spa Treatment at Home: Pamper yourself this weekend with one of these simple, but effective at-home treatments. Not only are they luxurious and nourishing, but with all the dough you’ll save, you’ll definitely be able to afford that extra bottle of champagne.
4 Unexpected Summer BBQ Essentials: From all-natural hand wipes to bold platters, these items take the basics to a whole new level. Step up your game and you’re sure to be the belle of backyard bbqs.
What Sleeping in Your Makeup Does To Your Skin [Daily Mail UK]: It’s essential to remove our makeup before bed, and for the most part, we do. But for those days when you feel too tired or lazy to cleanse, the results of this mini experiment will get you right back on track.
We love a bold lip. It attracts attention, brightens up the face, and just looks fantastic. But for the same reasons that lipstick is awesome, it can also be incredibly intimidating. That’s why were were so drawn to beauty vlogger and comedian Franchesca Ramsey's latest video, “My Lipstick Story.”
"My Lipstick Story" is about Ramsey’s insecurity about her lips growing up. To her, they looked like "identical burger buns" that didn’t need any more more attention with color. But a professional makeup session for a photoshoot last year changed all that and gave her the confidence to wear bold lipstick everyday. Our team can’t get enough of the ever-changing lipsticks in the video (think Beyonce’s Countdown video) and her inspiring monologue.
For a while now, I’ve been fascinated with lipsticks. From the perfect classic red to the brightest neon pink, my beauty dream is to collect every single shade and color. But whenever opportunities to wear them come along (read: everyday), I swipe on a bright coral or deep plum and later wipe it right off in favor of a natural tint or a “my lips, but better” shade. You see, despite my love for lip color, the attention-drawing aspect of it intimidates me. I’ve always thought that it takes a certain confidence to pull off a bold lipstick, but while that may be true, Franchesca has inspired me to believe that a bold lip can also empower and make you feel beautiful too.
What’s your lipstick story? Tell us in the comments!
6 Awesome Links We Can’t Get Enough Of: Intern Diaries
You might recall the Birchbox Intern Diaries with former editorial intern Charisse. Now our summer interns Julia, Katrina, and Geraldine are heroically taking over the series (though without a camera). For the next month, every Thursday they’ll be sharing their discoveries from around the Birchbox office. Today, they’re surfing through our Brand Partnership Team’s favorite pieces of entertainment media.
We’ll be honest—during our downtime in the middle of the workday, we (like so many out there) catch up on cool videos and interesting websites. During our most recent media break, we hopped over to the ever savvy Beauty Partnerships team to see what internet sensations they’ve been scoping out lately. If you’re in need of a midday pick-me-up, these quirky Buzzfeed pieces and hilarious Tumblrs are sure to do the trick:
Suri’s Burn Book [Tumblr]:"I just really love this blog. It’s been around for a bit, but the royal birth has given her some great new material!" —Caroline Everett, Brand Campaign Strategy Senior Manager
27 Signs You’re an Obsessive List Maker [BuzzFeed]:"I am guilty of every single one of these, but that’s okay! It made me so happy to know that there are other people out there in the world who love list-making as much as I do." —Kerrie Lopez, Brand Campaign Strategy Manager
The Wizard of Ahhhs by Todrick Hall [YouTube]: This is one of our favorite leisure time links. Not only can this YouTuber sing, but he’s also creative and hilarious with his remakes of Disney classics and modern media. This take on The Wizard of Oz is just as magical as the original. —Team Content Interns
What are your go-to sources of entertainment today? Tell us in the comments!
June—and summer—are finally here, which means your latest Birchbox will be in your mailbox very soon! We’ve found that taking a trip down memory lane is the perfect distraction while we (not so) patiently wait for our new boxes.
This month, we loved discovering all of your beauty and unboxing rituals on Twitter and Instagram, and watching you share your favorite samples on YouTube! Here are just a few of your awesome unboxing videos from last month:
Today we’re excited to announce Subscriber Saturdays, a new series on our YouTube channel! Every week, we’ll announce a new subscriber goal and a challenge that we’ll do if we get to our goal. First up: if we gain 200 more YouTube subscribers today—22,594 subscribers total—we’ll release a video of our editors wearing zero makeup on Monday. All YOU have to do is head over to our YouTube channel and click the subscribe button.