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Reading List: Beyonce Love (What Else is New?), Birchbox Goes Mobile, and More


We know you don’t have oodles of time to browse through everything on the Birchbox blog and in the magazine each week. Here’s a short list of the top blog posts, articles, videos, and news that we don’t want you to miss.

1. Birchbox Goes Mobile: You heard right. Finally, you can carry Birchbox in your pocket, courtesy of our new, easily customizable iPhone app. Go ahead, tap away!

2. 6 Must-Know Beauty Facts: Did you know that the Clarisonic origin story ties back to NASA? Check out these six baffling beauty facts compiled by our UK team—these will definitely make for optimal cocktail chatter.

3. BBC Reporter Gets Airbrushed: What does it feel like to get all of your imperfections erased virtually? Surprisingly, not that great. 

4. Bowing Down to Queen B: It’s no secret we’re big Beyonce fans here at Birchbox (ahem). Inspired by her superfan Chris Koo’s video love letter to “Crazy in Love,” we “count down” our favorite Bey-inspired tributes.

5. 5 Blushing Brides: Our friends at were tickled pink by the romantic, rose-colored gown trend seen at Bridal Fashion Week.


Get a text with the download link for the Birchbox app sent straight to your phone! 

My Top 10 Beauty Product Stocking Stuffers: Guest Blogger

Emily Loftiss, of Loftiss Says…, is a style and beauty maven who can take even the worst fashion debacle and make it a winning situation—who else could turn an old, too-small dress into an awesome style find from your own closet?  This week, she’s telling us her top shopping picks for the holidays, her 5-minute trick to scoring gorgeous night out makeup, and more.

Oh, it’s that time of year when you are looking for gifts for everyone from your bestie to your grandmother. Instead of buying her items that might just take up space and leave her unimpressed (mom, I still don’t forgive you for the orange in the foot of my stocking!) check out my fool proof list below. Grab even a few of these and I promise you’ll hit it out of the park!


1. Dr. Gross Alpha Beta Glow Pads

This product is magical in every way—it gives you a gorgeous, healthy glow! Just because it’s winter doesn’t mean you shouldn’t be able to have that golden look. Plus, the packets are perfect for traveling too!

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Emily Weiss of ITG Lands a Major Beauty Campaign!

Check out Into the Gloss’s brilliant founder at your local Sephora today (Photo:


And on the OMG front: check out our brand new, totally awesome Birchbox Home Pop-Up Shop!

Team Intros: Meet Madelyne!

When our web guru and production manager Alicia left for maternity leave in March, our team was more than a little uneasy. Enter Madelyne, a total lifesaver who immediately took on building endless product pages, articles and blog posts, and continues to keep us all in line, sweetly but oh-so effectively. The Marketing Team is constantly astounded by her attention to detail, her customer-oriented sensibility…and her closeted addiction to beauty/home/lifestyle shopping. Read on to find out more about her!

Madelyne Dolandolan, Web Production Coordinator

Hometown: Alameda, CA

Unofficial role: The quiet one

Fun fact: When I was in first grade, Jason Kidd visited my classroom often (he went to the adjoining high school). Gooo Pilots!

Beauty confession: My eyebrows have never been tweezed nor waxed. I’m too scared!

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Team Intros: Meet Elizabeth!

We can sum up how we feel about Elizabeth in one word: savior. Especially with our CFO Mike (a.k.a. our Accounting Department) constantly running in and out of the office (newborn baby?! Excuses, excuses…), we were in dire need of some backup. Enter Elizabeth. After leaving her job at Bliss for a big time hedge fund, Elizabeth decided she needed some beauty back in her life—and she definitely came to the right place. 

Name/Title: Elizabeth Pangia, Director of Accounting

Hometown: Poughkeepsie, NY

Unofficial role: Orchid Doctor

Fun fact: I self designed my undergraduate major to prep for a career in Traditional Chinese Medicine.

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My Skincare Essentials: Guest Blogger

This week’s guest blogger, Vida Lee, hits close to home for us—literally! She’s a beauty guru based in our hometown: New York City. Aside from being a product addict, she’s also a medical school student (whoa!) who makes time on the side for her pretty blog, P.S. It’s Vida. Over the next few days, the smarty savant will be sharing her greatest tips and tricks for staying prepped and primed for summer.

Skincare is one of my absolute favorite things. I love experimenting and trying new things, but there are a few products I’ve found that will probably never leave my routine. These are some of the skincare items I use on a daily basis.

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Self Magazine’s 2012 Healthy Beauty Awards: Dr. Jart, Yes To & Many More

Health and beauty: a winning combo, no? At this morning’s Self Magazine 2012 Healthy Beauty Awards, the theme was products that make you look and feel amazing.

The event, held at the Museum of Modern Art, revealed 89 winners across the categories of face, makeup, nails, sun, hair, and body—from Top Acne Spot Solution (hello, Yes to Tomatoes Clear Skin Spot Stick) to Best Deep Conditioner (woot Ojon Super Sleek Smoothing Conditioner). The products were chosen by a panel of Self readers who tested them in their own homes and submitted their honest feedback. I recognize plenty of favorites on the list, but there are also ones I’m excited to try!

Beyond celebrating the phenomenal products, Self’s Editor-in-Chief, Lucy Danzinger, also set the tone of the event by bringing attention to social media. She told the audience of editors, industry execs, and brand bigwigs that companies shouldn’t try to strong-arm their message—they should just ensure that people are talking about their products and their brands. As a Twitter and Instagram addict, I loved hearing her give a digital call to action.

Check out the Birchbox products that made the Self list!

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