From the importance of SPF to the wonders of dry shampoo, I’ve learned a lot during my time on Team Birchbox. Chief among them? The importance of starting an anti-aging routine in your 20s. I know, I know. I can hear the objections from here—What about throwing caution to the wind? What about youthful naiveté?
But during your 20s preventative care and early treatment can help you maintain that youthful glow well into your twilight years. We recently found out about a new line from cosmetic dermatologist Dr. Fredric Brandt that was created just for newbies to the anti-aging skincare game.
Meet The Ace Wrinkle Fighter We Heart
What is it? pūr~lisse pūr~youth preserve age delay skin serum, a potent anti-aging serum powered by blue lotus flower, rice bran, and antioxidants.
Who is it perfect for? Anyone looking to stave off or soften the inevitable effects of Father Time. It might sound counter-intuitive, but you should start to think about anti-aging products around 25 since that’s when your skin starts to lose elasticity. In addition to your regular routine (wash, tone, moisturize, and exfoliate twice a week), add in this featherlight serum to prevent fine lines, wrinkles, and dark circles.
How do I use it? Keep in mind that serums are super concentrated, so a little goes a long way. Start by smoothing on half a pump of product and blend evenly onto your complexion and neck. Here’s the most important step though: allow the gel-like formula to sink in for a few moments before continuing with the next step in you skincare routine. Mixing in another product too soon will prevent the ingredients in the formula from fully sinking into your skin.
Have you tried this age-fighting serum? Tell us what you think!
Love what you see? You could find this product, and ones just like it, in a Birchbox! Here’s how you can join in on the fun.
We apply moisturizers and serums with daily devotion, all in the hopes of keeping our skin looking youthful until we’re old enough to truly appreciate Bingo. But until recently, we’d never stopped to think about what happens to our hair as we get older.
In the latest issue of the Birchbox magazine, we interviewed three industry experts to get the (painful) truth about aging hair and learn what we can do about it. As it turns out, graying isn’t the only issue associated with seasoned strands. Get the full scoop here!
Find our favorite hair products in the Birchbox Shop.
Gwyneth Paltrow is the poster girl for wholesome and holistic approaches to food, skincare, fitness—well, just about everything. So imagine our surprise to find out that in the May issue of Harper’s Bazaar, the celeb reveals that she’s tried Botox—and that she regrets doing it.
According to respondents in Allure's survey, George Clooney and Meryl Streep are the celebrities who have aged the best.
These days it seems like everyone is paying close attention to the aging process and how to combat it. In 2011 alone, Americans spent $2.3 billion on anti-aging skincare products and almost $10 billion on cosmetic procedures. Now taking a closer look at the growing trend, Allure has conducted their first ever survey on aging which has revealed some interesting, though not surprising, results.
Full of antioxidants and phytonutrients that fight disease and aging, grapes are the ultimate superfood. (Photo: bbc.co.uk)
As beauty writers, sometimes it seems like a new miracle-working exotic fruit drifts over from the tropics every season. While it’s exciting to be learning about things like acai berries, goji berries, and pitaya, there’s no need to journey through the rainforest to find an anti-aging miracle. One of the best ingredients for anti-aging is already here, and its home-grown! It’s time to get reacquainted with the humble grape.
You’ve probably thrown them in your salads and set them out with cheese for cocktail parties without even pausing to think about how incredible these tiny fruits are. Unlike finicky tropical fruits, grapes can be found pretty much anywhere on earth (except Antarctica) and are absolutely stuffed full of phytonutrients (aka plant-based nutrients) and antioxidants.