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Benefit’s Gimme Brow: A gif Tutorial

While we adore video tutorials, sometimes we need a quick step-by-step that we can move through at our own pace. Enter: gif tutorials. Like videos, they make it easy for us to imitate the motions, but we don’t have to press pause every time we need to take a second look. Plus, they’re pretty fun to watch. 



When it comes to our daily beauty routines, we often overlook our eyebrows. We’re so busy evening out our tinted moisturizer and applying that extra swipe of lipgloss we usually forget that one of the most important final touches is filling in our brows.

Luckily, our friends over at Benefit Cosmetics have got us covered with their life-changing new product, Gimme Brow. The innovative fiber-gel formula adheres to skin and hair creating eyebrows where there were none before. Best of all, it blends easily and is a cinch to use thanks to its precision applicator brush. To prove just how genius this product is, we asked our editorial intern Ashley to transform her arches before your eyes with just a few swipes of this (magical?) wand. image

Step 1: Choose the right Gimme Brow color for you, either light/medium or medium/deep. 


 Step 2: Start by applying the formula using short small strokes at the inner corners of your brows.  


Step 3: Next pull the brush through your arch and all the way to the very ends of your brows to fully define them. Comb through until you’ve reached your desired level of blending and fullness. 


Step 4: Enjoy your smudge-proof and completely natural-looking brows! 


Be sure to learn more about Benefit’s arch-enhancing services here. ANd don’t forget to shop our entire Brows that W-O-W category full of your favorite Benefit products. 

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