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An Insider’s Guide to New York: Birchbox City Guides

Our subscribers received adorable postcards in their June boxes illustrating the four cities that Birchbox calls home: New York, Paris, London, and Barcelona. But since we could only fit so much information on each card, we decided to provide even more insider intel on our blog—straight from Birchbox staffers around the world. Get your passport ready and check back each week for a new installment of Birchbox City Guides.



Every weekend, Brooklyn’s Williamsburg and DUMBO waterfronts play host to Smorgasburg (90 Kent Ave at North 7th Street and 30 Water Street), an edible market featuring foods from across the five boroughs and New York State, from lobster rolls and local oysters to classic smoked meats and Mexican huaraches. Sweet tooth? Run, don’t walk, to the legendary Levain Bakery on the Upper West Side (167 West 74th Street) for the best cookies you’ll ever eat. And for delicious cocktails and superlative snacks (the kabocha squash toast and roasted carrot and avocado salad are among our faves), snag a bar stool at ABC Kitchen (35 East 18th Street), close to Union Square.


For top picks from the best and brightest designers, stop by Opening Ceremony (35 Howard Street, SoHo) for the latest It bags, buttons, and britches from the likes of Boy by Band of Outsiders, Comme des Garcons, Phillip Lim, and beyond. Prefer dog-eared pages to perfectly-cut leather? Head to the independent Three Lives Bookstore (154 West 10th Street) in Greenwich Village to find your next favorite read.


Tucked away in Brooklyn’s quaint Carroll Gardens neighborhood, Shen Beauty (315 Court Street) is our favorite stop to pick up niche beauty brands and hard-to-find organic or natural lines, including London-based Amanda Lacey skincare. For some serious pampering, stop by chic nail salon Tenoverten (112 Reade Street, 2nd Floor) for a mani-pedi. You won’t find any jetpools or massage chairs here—just excellent service in comfortable yet sleek armchairs, and a covetable selection of the salon’s long-lasting polish colors. Finally, there’s nothing that boosts our mood faster than getting our hair coiffed. Stop by Drybar (4 West 16th Street) for a wash and blowout styled to order—for sleek strands ask for a Manhattan, and if you’re looking for beachy waves, opt for a Mai Tai.


Whether you spend hours meandering through the Metropolitan Museum’s endless galleries or just pop in for a special exhibit (1000 Fifth Avenue), don’t miss the killer views from the rooftop cafe, which serves cocktails on Friday and Saturday evenings in summer. For a more contemporary art scene, hop over the East River to Queens and check out MoMA PS1 (22-25 Jackson Avenue, at the intersection of 46th Avenue). On Saturdays in July and August, the main courtyard transforms into an exuberant outdoor party with live music and DJs.

—Candice and Bene

Don’t miss the rest of our insider’s guides—here are more Birchbox City Guides.

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