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Makeup Artist Product Discoveries From Our October Video Shoot

The newest addition to our must-have list: Lancôme’s eye brightening serum. (Photo:

One of the best things about our monthly video shoots are the tips we’re able to steal from our lovely makeup artist, Reiva Cruze (also known as ReivaMakeupDiva). Last week while we were filming with her, she revealed her new favorite product for prepping clients’ peepers: Lancôme’s Génifique Eye Light-Pearl, or Eye-Illuminating Youth Activating Concentrate.

After Reiva applied the cooling serum to our undereye areas at the video shoot, our entire team is newly devoted as well. The illuminating formula is nice, but what really got us was the rotating metal applicator. Sweeping it out and up or in small circles right in the area our eyes get puffiest, was like a little massage for our eyes. And when you’re dealing with a 7am call time (oof), a de-puffed, moisturized, and bright undereye is truly a miracle. It’s officially been added to our wish lists. 


Curious about what’s coming up in the October Box? We can’t reveal any spoilers yet but we CAN tell you some of the things coming up for Birchbox Man. Click through to find out what. 

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