This morning, we launched our two year anniversary video. But we have a little more news to share with you. We have just acquired JolieBox, a Paris-based discovery service with subscribers in France, Spain, and the United Kingdom. We’re très excited, and not just because we plan to have our European counterparts send us monthly Laduree shipments. Partnering with JolieBox will allow us to bring the Birchbox experience to new customers across the globe. After all, the need for discovery is universal!
So, what does that mean for our subscribers? Nothing about your monthly Birchboxes will change—you’ll still receive exciting beauty and lifestyle samples from top brands. But going forward, you can get excited about seeing more amazing global brands in the Birchbox Shop and reading about international trends. We’ll be sharing content from our JolieBox editorial partners on the Birchbox Blog and you may even see a video or two!
We can’t wait to send you beauty dispatches from Europe!
Katia, Hayley & the Birchbox Team