Gel eyeliners have been gaining popularity over the last few years, and it’s easy to see why: they offer more control than liquid liners and denser pigments than pencils. At last night’s Strut: The Fashionable Mom show, which featured influential real life moms parading down the catwalk, lead makeup artist Johnny Ottarino used Laura Geller’s Inkwell Waterproof Gel Liner in Black to get “well-defined eyes” that looked dramatic without straying into harsh territory. The trick, as we learned, is to use an angled brush to apply the gel liner, starting from the outer corners of the eyes and creating a horizontal V shape (you want to leave the inner corners of your eyes bare). Next, soften and diffuse the line by layering on an earth-toned powder such as Laura Geller’s Baked Cake Eyeliner in Creme Brulee. This gives the gel liner extra staying power.
Are you a fan of gel liners?
Before you apply liner, make sure to prep your lids with an eye primer like Laura Geller’s Eye Spackle.