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Birchbox Takes Chicago By Storm!

Last week, a handful of Birchbox staffers headed to Chicago for our very first set of events in the Windy City. Even though we were only there for three days, our schedule was jam packed! (In fact, we’re still recovering.) We kicked things off with a subscriber event at Benefit’s Armitage location where attendees were treated to complimentary brow shaping, makeup applications, $35 towards a purchase, and sweet eats, of course. 

The next night, in addition to a second Benefit event, we decided it was time to show the boys some love. We threw a low-key get-together at The Bedford (our favorite new place to cocktail, btw) to give a group of guys a closer look at what we’re doing and the opportunity to ask us questions. 

And since we were in town, we didn’t want to miss the opportunity to catch up with some of our fave bloggers. We’re big on breakfast (and eating in general), and decided there would be no better way to get to know them better than over chocolate croissants and lattes. 

Of course, we never go anywhere without extolling our love for braids and didn’t feel like we could leave our mark on the Chi without spreading our enthusiasm. Lucky for us, we got to host a braid bar with Kérastase at Maxine’s Salon where attendees could request any type of braid they wanted (think fishtails, waterfalls, and plenty of crown braids) and even take home goodie bags packed full of fun Kérastase products. 

 

Last, but certainly not least, our final hurrah was a tastemaker dinner at Nelcotte’s soon-to-open RM Champagne Salon with some of the city’s finest ladies. While the bubbly tasting with every course was incredible, the real highlight was getting to talk to so many of Chicago’s trendsetters, from all different industries.

At the end of our whirlwind trip, we were exhausted but delighted to have accomplished so much and chatted with so many lovely Chicagoans. Now we can’t wait to go back! 

—Meredith

Of course Chicago isn’t the only city we love! Read up on all our favorite local spots across the US in our Insider Guide series.

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