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How to Get Your Dream Hair Color (Hint: Bring a Visual)


When it comes to getting the hair color you want, the key is being as specific as possible. Don’t just tell your stylist that you want highlights—explain the kind of look you’re going for (high-contrast and edgy, natural and beachy etc.) and bring plenty of picture examples. 

When Alexz L., on our amazing beauty partnerships team, decided that she wanted to lighten up for summer, she found a picture of her ideal look and took it with her to her appointment. She says, “I’m a big fan of Jennifer Aniston’s and I think she always has natural looking highlights. My goal was to go lighter but keep it fairly natural. I wanted to brighten up the strands that frame my face, keep my natural light brown color as the lowlight, and have a golden tone blended in.” 

Victim of too many bad hair cuts? Learn our five tips for talking to your stylist.

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